Kuala Lumpur, January 28, 2025
Allianz General Insurance Company (Malaysia) Berhad (“Allianz General”) has been recognised as the General Insurer of the Year 2024, an accolade that highlights its dedication to innovation, customer focus, and operational excellence. This recognition reflects the company’s ability to redefine industry standards through bold strategies and transformative initiatives.
Central to this success is Allianz General’s commitment to its guiding principles, encapsulated in the five pillars of its Renewal Agenda: driving growth, placing customers at the core, embracing digital innovation, achieving technical mastery, and fostering an empowering workplace culture. Together, these elements have shaped the company’s sustained success and position as a market leader.
Transforming Insurance for a Sustainable Future
One of Allianz General’s standout achievements in 2024 was the launch of Allianz EV Shield, a revolutionary product tailored for electric vehicle owners. This policy, the first of its kind in Malaysia, addresses a key concern among EV drivers—running out of charge while on the road. The introduction of the Allianz EV Rangers, a specialized roadside assistance service offering on-the-go EV charging, provides a seamless solution to this challenge. Piloted in the Klang Valley, the service is part of the broader Allianz Road Rangers fleet, which already sets the industry benchmark for assistance across vehicles of all types.
This pioneering effort underscores Allianz General’s forward-thinking approach and its role in supporting Malaysia’s transition to sustainable mobility. Customers have responded positively, with the Allianz Road Rangers service earning an impressive 4.7/5 satisfaction rating.
Empowering People, Elevating Standards
At the heart of Allianz General’s success lies its investment in people. By fostering a performance-driven environment, the company empowers employees to reach their full potential while promoting career progression based on merit. Its underwriting accreditation program, developed in collaboration with the Malaysian Insurance Institute (MII), stands as a testament to this commitment. Allianz General is the only insurer in Malaysia offering this certification, ensuring its team operates at the highest level of expertise and leverages data-driven decision-making to deliver superior results.
This focus on excellence extends beyond technical capabilities. Through initiatives such as the One Allianz program, customer service teams are equipped to provide clear and comprehensive support, reflecting the company’s dedication to enhancing the overall customer experience.
Upholding Integrity Through Governance
Allianz General’s commitment to ethical practices and transparency is exemplified by the establishment of the Allianz Centre for Governance (ACFG). Launched in collaboration with Universiti Malaya, this initiative serves as a
research hub for governance, fraud prevention, and ethical standards within the insurance industry. It marks another step in Allianz General’s mission to institutionalize good governance and build trust among stakeholders.
The ACFG builds on years of effort to combat fraudulent practices, setting a benchmark for accountability and integrity in the industry.
A Visionary Future
Allianz General’s achievements are not just milestones—they are part of a larger journey to redefine what an insurer can be. By blending innovation with customer-centric strategies and a focus on sustainability, the company continues to set new standards for excellence.
With its forward-looking approach, Allianz General stands poised to navigate the opportunities and challenges of tomorrow, delivering greater value to customers, employees, and communities alike. For more information, click here.
